A mild-mannered reporter for a great metropolitan Alizée blog....

Great Scott!

OK, so I’m not so much the Alizée Batman this week…more like Alizée Clark Kent, what with the chasing down of news stories, and all. Fortunately for all of us, however, my ongoing investigation of Alizée’s rumored changing of record labels, from RCA Records to Jive/Epic, is unlikely to lead to me having to save Metropolis from Lex Luthor’s evil death ray…

While there still appears to be no official word on the subject, it sounds like I may have jumped the gun in assuming a move to Jive/Epic could increase our chances of seeing Alizée cross over to North America. Snatcher42 (from Operation LTNY) explains below, in this post excerpted from Alizée America, which expands on his earlier post from Sunday:

A few points of clarification and commentary:

-I don't know if RCA is shutting down worldwide or only in France, but it's probably just the later.

-Aside from the management team change, this
shouldn't really effect Alizée overseas in places like Mexico or potentially the United States, since there she's always just been with "Sony BMG", no sub-label.

- While this will hopefully be good for Alizée in the end, I Personally find it a bit hard to be so happy over what amounts to news of restructuring and layoffs. Some may say they deserve it, but as others have mentioned this could actually be an explanation for the lack of promotion. Apparently their fate has been in question for some time. It wouldn't make sense to be promoting a lot when you think you might close shop in a few months.

-The good news is that Lili will be back soon with new stuff!

Good news, indeed. At the very least, we’ll hopefully see the renewed promotion for Fifty Sixty that was rumored to be happening on Sunday, as well as the release of a third single from Psychédélices. Personally, I’m holding out for Lilly Town—it’s catchy, poppy and fun, and has the potential to make for a really trippy music video. I’d also love to see a revival of the Psychédéclips website, particularly the Lilly Town TV section, which would go a long way towards providing real, meaningful fan interaction, and really drive home just how truly international Lili’s fan base is.

More on this story as it develops, gang. Let’s just hope I don’t have to fight a giant spider in the third act...

Image courtesy of Operation LTNY

In other news…

Production of the new Mark IV Op Drop disques continues apace. It’s slow-going, what with the me-having-a-day-job getting in the way, but the first batch is just about done and ready to be shipped out the door…to Op Drop’s very first remote operative!

That’s right, folks—one brave soul has stepped forward to take up the challenge of performing an Operation: Disque Drop at one of Yelle’s shows on her upcoming North American tour. Remember, Op Drop is committed to supplying disques free of charge to anybody who’s interested in ‘infiltrating’ one of these shows on Lili’s behalf…so if you’re an Alizée fan who’d like to get in on the underground guerilla marketing movement for zero dollars, please don’t hesitate to drop me a line!

United States of Alizée

"Some days, you just can't get rid of a bomb..."

Sorry for the lack of update this morning, folks. Operation: Disque Drop is experiencing some technical difficulties as I monkey with the Batcomputer to perform what I expected to be a fairly painless upgrade. It's proven to be more of a hassle than I expected--which is very much in keeping with virtually everything I've done in connection to Op Drop--but it ought to pay off handsomely when it's done. Watch this space early next week to find out exactly how! (Or, if you're really impatient, you might be able to find a little hint--OK, a big hint, actually--in the comments section of this post, here...)

So in lieu of any content that's actually related to Op Drop in some fashion, please accept the following Alizée factoid, which ought to be of interest to North American fans.



Did You Know...?

...that the USA is on the verge of overtaking Alizée's native France as her second-largest fanbase? It's true, at least according to the Google map on her official site. The United States currently weighs in with 220 fans, while France boasts 221. All it would take to tip the scales is for two peeps with a US zip code to access her "secret page" and key in their info to put themselves on the map!

Have no idea what I'm talking about? Didn't know that Alizée's official site even had a secret page? Brother, where have you been?!

Here, let's get Sir Wood from Alizée America to drop some science on you:

Step-by-Step How-To Join Alizée's fans on Google Map: (aka: the "Bonus" page)

1) Go to her official site, http://www.alizee-officiel.com/
2) Left click the big "X" with "Close" next to it.
(Note: This is not the [x] for your browser window.)
3) Tinkerbell should apprear.
4) Left click on an empty space and draw a geometric figure, ie: triangle (only triangle, square or 5-point star allowed).

Drawing tip: You left click to start and stop the line drawing, when you complete the figure a small blinking green dot will show that you've connected the all the lines to form the needed figure. (In vector terms, go "Tip to Tail.")

5) You will then be directed to the Bonus menu.
6) Left click the pink bubble, "Join Alizée's fans - Google Map".
7) Enter your pseudo/online name and e-mail address, then left click "Localize yourself on the map".
8) A new screen pops-up with Google map.
9) Select your country (from the drop down menu), enter your street address, and zip code.
10) Left click "Find out" and move the pointer to a closer location to your address if it's not correct.
11) Once you've completed moving the pointer, left click on "Confirm"

Voila, you're done and you can just bookmark this URL to go directly to the Alizée's fans - Google Map: http://www.alizee-officiel.com/googl...php?version=en

Thanks, Wood! (Can I call you 'Wood'?) Anyway, just an additional heads up from me: I don't know what's up with it, but the map is kinda FUBAR at the moment, with portions of it blanking out or not showing up for some reason. Don't let that stop you--adding yourself to the map will still produce a little stickpin for you, and add you to the total number of fans in your country, even if your stickpin isn't stuck to anything but a blank grey square.

I only mention all this because I heard a rumour once that Americans really like to win at stuff...and right now, you guys are sitting in a distant third. (Mexico is soundly kicking everybody's ass with a hefty 388 fans.) So what are you waiting for?! Get out there and represent!

(And uh...hey, Canadians? We have just 19 Alizée fans, total. Nineteen! That's just pathetic, you hosers! Turkey is pointing and laughing at us! So go sign up already, eh?)


UPDATE, 12:40 AM EST:

The USA has now successfully surpassed France, 225 fans to 221. Well done, guys! Mexico is still holding strong at 389...but toppling them can be done! Let all the American fans you meet to put themselves on this page, on every Lili forum and YouTube video you frequent! (Let them know there's some sweet desktop wallpapers in it for them on the bonus page, too!)

Meanwhile, Canada is...still at just 19. C'mon guys, you're makin' us look like jerks, here...

Op Drop at Fan Expo: Dia 3

Are we there yet?

Friday’s Op Drop at Fan Expo had surpassed all expectations, despite it being the shortest day. Saturday’s performance had been underwhelming, in spite of it being the longest and best-attended day of the convention by far. This had all run exactly counter to what I’d predicted—it was like I’d somehow wound up in Alizée Bizarro World. Given that Sunday historically fell somewhere between the two, both in terms of length and attendance, I wasn’t sure what to expect anymore. All bets were off at this point.

The only two things I knew with certainty were a) that I had only to drop a little over 20 disques in order to reach my goal of 100, and call it a day, and b) I was so exhausted that I desperately couldn’t wait for it over and done with, so I could call it a day. And looking around at my nerd and geek brethren, I could tell I wasn’t alone. Even the ubiquitous cosplaying teenagers were beginning to look a little haggard and rough around the edges. The con fatigue had definitely set in. There’s only so much unrelenting nerdery (and nonstop advertising) a body can take, after all.

You can see where this might have created a bit of an obstacle for Op Drop. Though there was still a relatively steady (if thin) trickle of Expo virgins heading in from the registration tables, the vast majority of the attendees were tired, two-day veterans who weren’t in the mood to pick up or look at anything, anymore. Discarded posters, fliers, postcards and promotional materials of all kinds littered the con floor, and every available surface. And this was the environment that I was trying to drop twenty more disques into. It wasn’t exactly a winning strategy.

Still, I set about doing what I could, clearing obvious piles of garbage off chairs, tables and payphones and replacing them with freshly-dropped disques. This earned me quite a few thankful—if puzzled—looks from the maintenance staff, and at least one stern talking-to from a security guard (who had apparently noticed me on and off all weekend—whoops—and assumed I was trashing my competition’s advertising in favour of my own).

It was kind of a dicey moment, especially when I admitted that I didn’t have a vendor’s pass and hadn’t been authorized to distribute promotional materials by the convention’s promoter…but after I showed him one of the disques, and he read the message on the back, he surprisingly gave me the thumbs-up to carry on, as long as I continued not to harass anybody or interfere with the paid advertising. He even went so far as to give me his name in case I got stopped again, so his colleagues could check that I’d cleared it with him. I just wish I could remember it so I could thank him here—he was very cool about the whole thing, much more than he had to be, or than I had any right to expect. Couldn’t convince him to keep the disque and give it a try, but at least he smiled and wished me luck as he handed it back.

(I sincerely doubt he’s reading this, or even remembers that the exchange took place, but just in case he is—thanks for being Commissioner Gordon to my Batman, sir. You rock.)

Emboldened by my new quasi-almost-official endorsement, but still desperately needing to unload almost twenty disques, I immediately set about pushing the boundaries of it. Though I’d stayed away from the registration area so far, heavily patrolled as it was by security guards and convention volunteers alike, I was beginning to sense that appealing to the Expo virgins right as they walked in the door might be my only hope. Fortunately, with the influx of newcomers being much more manageable compared to the endless sea of humanity that had been fighting to get through the doors on Saturday, the registration staff had been pared down to just two volunteers. Even more fortunately, they appeared to be much more interested in flirting with each other than in anything I might be doing, making it very easy for me place an Alizée disque or two next to each pile of registration forms.

The next several hours passed slowly as—bored and broke—I paced up and down the convention’s three floors, checking on the status of the disques I’d dropped, replacing the precious few that had been picked up, and recovering and re-distributing those that had gone hours without seeing any interest. I cursed when I returned to find one disque sitting bare on a payphone, after hours of not being touched, having been stripped of its cheap vinyl clamshell case and discarded. (Oddly enough, though, after deciding to leave the bare disque there and see what happened, I returned an hour later to see that it, too, had been picked up.)

The disques in the registration area seemed to be moving better than the others—and the two volunteers had progressed to a full-contact tickle war—so I gradually began moving all of them up there…until finally, at about five thirty, a half hour before the convention was set to close, I did one last circuit of the show floor, and discovered that there wasn’t a single one of my disques left to be found.

I’d actually done it. 100 disques dropped in three days. Picked up by one hundred people who (hopefully) took it home and let it infect them with Alizée-fever. It seems like such a paltry amount—less than 1% of the over 50,000 people who reportedly attended the show—but it was surprisingly hard work.

Was it worthwhile? Will Alizée-fever take hold? Will it spread? Could this be the humble beginning of a Lili-demic? Only time will tell…

(Well, time and you. If you’re one of those 100 people who picked up a disque at Fan Expo, please do speak up…either in the ShoutBox to the left or the comments below, or email me at disquedrop@gmail.com. Let us know where you found it, what you thought of it, and what you’re planning to do with it next.)

Op Drop at Fan Expo: Dia 2

Hail to the Geek!

Though Friday’s Op Drop had surpassed even my wildest expectations, I still had a lot of work ahead of me: I was only roughly a third of the way to my goal of dropping 100 Alizée music samplers and ‘Fan Starter Kits’ before the weekend was out. It was a daunting task, but given how smoothly Friday had gone—with every one of the over thirty disques I’d dropped apparently having been picked up, some just minutes after I’d dropped them—I figured Saturday would be a cakewalk, given that it was traditionally the busiest day of the three.

What I didn’t realize is that this would be both a blessing, and a curse. While it meant more people to whom I could potentially introduce Alizée, it also meant more people, period. A lot more people…people who would get in my way, congregate around (then refuse to walk away from) prime drop locations, “helpfully” hand back to me the disque I’d “accidentally” left behind, catch me in the act and force me into an awkward conversation explaining exactly what I was doing, and generally make it harder to disque drop in the smoothly clandestine manner to which I’d become accustomed.

The sheer crush of humanity—a larger portion of whom were now dressed in bulky and outlandish costumes in preparation for that night’s masquerade—caused traffic patterns to shift wildly, rendering some of Friday’s best drop locations useless and inaccessible. It also brought increased vigilance both from security and from the retailers in the dealer room—more than once, I’d drop a disque on what I’d thought was an unattended table or display, only to have it a volunteer I hadn’t seen hand it right back to me. (Or, in the case of one memorable exchange, actually throw it at my head.) As the day wore, and the building continued to fill up, it became harder and harder to even find an inch of empty space on which make a drop…and then, once found, to manage it without being completely frackking obvious.

Father Christmas vs. The Daylight Detective


(I should probably explain that—I mean, who cares if a half-dozen of my fellow comic geeks notice me dropping it, right? One of them might even be motivated to pick it up out of curiousity. The only explanation I can give is that it violates my personal “rules” of disque dropping as I’ve come to think of it. Discovering one in a random public place is meant to be kind of magical and mysterious…like coming down the stairs on Christmas morning and finding presents in the empty stocking you put up the night before. Getting caught in the act of a drop…I always feel like it robs it of its mystique, somehow…like Batman fighting crime in broad daylight, or something. There’s also the fact that I’m painfully shy around strangers—particularly cosplaying cuties in extremely abbreviated outfits—which makes having to explain a bungled drop somewhat akin to slow torture, but that’s neither here nor there.)

In short, as far as drops went, the day proceeded slowly. Despite my being there nearly twice as long, by the time the doors were set to close on Saturday, I’d barely managed to match the all-time record high I’d set on Friday. And for the first time in my career, I was actually forced to make a few humiliating recoveries, as disques I’d dropped first thing in the morning at what had been prime drop locations the night before had remained there the entire day without so much as being touched. At the end of the day, I actually did better in just five hours on Friday than I had in nine hours on Saturday.

Still, thirty-plus drops in a day was nothing to sneeze at, and I was still on pace to meet my goal of dropping a hundred. All it would take was a little over 20 drops on Sunday, and I’d be golden. Surely I’d be able to drop twenty lousy disques in seven hours, especially given that the hall wouldn’t be nearly as packed as it had been on Saturday, right?

Right?

Op Drop and Alizée shine the Batsignal!

An exciting franchise opportunity from Op Drop...

Over at the Lilly Town USA and Alizée America forums, NarutoSoul (mastermind behind LTUSA's birthday serenade to Alizée) has come up with yet another brilliant idea, this time to promote Lili here in North America:

"The French artist Yelle has a US tour coming up this fall. These shows are a great opportunity for the US fans to get more people interested in Alizée. Wear something Lili-related, drop Alizée materials, have fun! The tour's success would also be something to show Sony/BMG that promoting a French artist in the US is a viable business venture.

Yelle's Myspace: http://www.myspace.com/iloveyelle

See if she'll be performing near you!"

This is indeed a golden opportunity for us to spread the Lili-love to folks who might not be aware of her, but who'd definitely be open to the idea of getting to know her better. Here's the rub though: given the locations and the timing of the shows nearest me, it doesn't look likely that Operation: Disque Drop is going to be able to capitalize on it...which really, really sucks.

So this is where you come in, folks--if you're an Alizée fan who'd be interested in being a remote operative for Op Drop at one of these shows, please leave me a comment here on the blog, or email me at disquedrop@gmail.com. Your mission, should you choose to accept it, will be to distribute as many disques as possible in and around your venue, in the method of your choosing. I'll supply the disques you need to do the job, and ship them to you absolutely free of charge, if you can supply the manpower and legwork to get it done.

So, what do you say? Do you have what it takes to be an Alizée Batman? Think about it and let me know.

(P.S.: If you're in the New York area, and considering hitting up the show on October 14th, I'd suggest you contact Ben at Operation LTNY instead, as it sounds like he's already hatching a plan, even as I write this.)

Op Drop at Fan Expo: Dia 1

Holy Cosplaying Cuties, Batm--er, Alizée!

Friday, as indicated by the post I made that day, was kind of a mad panic as I rushed to get the last of that day’s disques burned and labeled before heading out to Fan Expo—40 disques altogether. The stressful state of mind wasn’t at all helped by the fact that I’d decided to change gears at absolutely the last minute, and make half of them the new Mark III ‘music only’ CDs, which necessitated a slight redesign of the labels.

Mark III Back

Mark III Front

As you can see, proofreading was not my strong suit that morning. Nor was it for the rest of the weekend…I only noticed the rather glaring typo in the track listing as I pulled up the image just now. Argh.

I was also feeling surprisingly nervous as I made my way down to the convention, much as I had the night I made my first few drops. Though I’d since gotten pretty good at dropping them inconspicuously, without feeling like I stuck out like a sore thumb, it had always been in relatively small quantities, spread out over large areas. And at that point, my career total of drops had been in the high teens. Dropping a hundred disques over the course of three days in a relatively confined and crowded space was daunting to say the least. Surely, sooner or later, somebody was bound to catch me in the act and start asking questions…and I really, really didn’t want to have to explain to anybody—particularly security—why I wasn’t a terrorist, or something.

Fortunately, I needn’t have worried. Despite all the years I’d been coming to Fan Expo, there were two things I’d overlooked about it: first, that it’s almost impossible to look conspicuous in a roomful of cosplaying teenagers in full Stormtrooper armor or barely-there anime outfits as they strike poses, stage mock-lightsaber battles and play spin-the-Pocky with each other. Second, that if there’s one thing these people understand more than anything, it’s what being a rabid fan of a semi-obscure foreign celebrity is all about! Though I failed my stealth check more than once over the course of the weekend, almost without exception, my stammered and embarrassed explanation invited polite—and in at least a few cases, genuine—interest.

Though Friday was the shortest of the three days, running from 4pm to 9pm in the evening, it was also by far my best day in terms of drops and pickups. After casing out favorable drop points on the show’s three floors—pay phones, food court tables, unmanned booth tables and unguarded displays, and what few precious empty seats were scattered around the hall—I settled on a route that would let me drop disques as efficiently and inconspicuously as possible, while still letting me see everything I wanted to see.

The first circuit, which must have taken me the better part of three hours—mainly because I kept getting distracted by one thing or another—saw me drop about half of the 40 disques I’d brought with me. And as I began my next lap, I was excited to see that virtually every single disque I’d dropped had disappeared, and the few that hadn’t at least looked like they’d been picked up and given a look-over. Encouraged—and foolishly believing this meant the rest of the weekend was going to be a snap—I decided to pace myself and take it easy, breaking off from my mission for long stretches to shop, look around, and attend a few panels.

I’d be kicking myself to that come Sunday. I’m almost certain that if I’d really pushed it, I could have exhausted the supply of disques I’d brought with me, and then some. If I had to do it over again—and who knows, in a year’s time, I just might be—I think I’d aim to drop at least half, if not two-thirds of the weekend’s total payload on that first night, while everybody’s still excited to be there, and before they’re sick to death of having a flier, a promo comic or some other piece of marketing thrust into their hands every thirty seconds. (Lord knows I certainly wasn’t interested in picking up anything else come Sunday afternoon…but we’ll get there.)

I wound up dropping just over thirty disques that first night, right on target to reach 100 drops by Sunday evening, and more than doubling my career total. And it had been so easy, too—I hadn’t been spotted once, and as far as I could tell, every disque I’d dropped had been picked up. I was practically giddy with excitement over how well it was working. As I called it a night and headed for the subway home, I briefly considered dropping my few remaining disques along the way, as had been my standard M.O. up until that point.

“Nah,” I said to myself. “Why waste them? You’ve got the whole weekend ahead of you, and tomorrow’s going to be even easier than tonight was!”

Uh huh. Little did I know what the rest of the weekend had in store…

Evolution of a Disque, Part III

Previously, on Operation: Disque Drop…

Allow me to explain…no wait, there is too much. Allow me to sum up. In case you’re just joining us here at Op Drop, here’s a quick bullet-point list of what we’ve covered so far…

• Who Alizée is, who I am, why I’m a fan, and why you should be one, too
• Op Drop’s goals, and why history proves they’re achievable
• What Op Drop actually does to achieve ‘em, and where I got (read: stole) the idea from
• A brief overview of what’s on these disques I’m dropping (and my plea for various parties not to sue me for it)
• A more detailed look at the songs and videos on the disques, and why I felt they should make the cut
• The big reveal of the (rather unspectacular-looking) prototype Mark I Op Drop disques, which were thankfully in rather limited supply
• And finally, after a six-post lead-in, I actually get around to dropping some disques…with mixed results

When we last left our hero (me), I was on my way home from my most daring Op Drop yet, having dropped two disques in plain site in the middle of a busy tourist attraction, with my civilian companions completely unawares. Awash with pride and excitement, I logged onto the forums at Alizée America, where my first disques had directed my intended Alizée converts, certain that at least one of the ten had succeeded in their mission.

Yeah, well…I suppose it’s nice to have dreams. Not only did I not return to enthusiastic posts from brand-new converts, overflowing with gratitude for my part in exposing them to their favorite new artist…but in my disappointment, I also stumbled across an image that hit me like a sucker-punch to the gut, and drove all that pride and excitement right outta me…and replaced it with a sense of jealous humiliation that burned worse than a bad case of genital herpes. (Er…or so I imagine.)

Amateur Night In Dixie

Now before I show you what that image was, let me remind you exactly what I mean when I say that the Mark I disques were ‘rather unspectacular-looking’:

So, yeah…even at the time, I was aware of how cheaply homemade they looked. There was a reason for that: they were cheap and homemade, clumsily fashioned from a bunch of old CDs and paper envelopes that I happened to have lying around the house. But I told myself that was part of their charm…that the sheer ‘Look! I Made This For You!’ quality of them underlined the fact that it was the product of a genuine grassroots fan effort—a product of love, dammit!—and not of some soulless corporate promotional machine.

That argument started to ring a little hollow, even to me, after I saw this:

This is an image of the American sampler CDs that Ben and his crew from Operation LTNY were handing out in Times Square last weekend…which Ben burned, labeled and packaged himself, much as I had with the initial ten Op Drop disques.

Except, y’know…his looked good. Polished. Professional. Mine looked like they’d slapped together by a troupe of retarded girl scouts on a three-day tequila bender. No wonder they weren’t getting a response. Charmingly amateurish or no, I had to ask myself: if I found one of my own disques sitting on a bench in a subway station, would I be motivated to pick it up, take it home, and stick it in my computer? The honest answer: oh, hells no!

Clearly, it was time to go back to the drawing board…

Mark II: Building a Better Mousetrap (On the Cheap)

The problem was, I had limited resources with which to do it. Unlike Op Drop’s patron saints, Batman and Iron Man, I was not a billionaire captain of industry by day, blessed with a vast fortune and a state-of-the-art R&D facilities with which to equip my one-man crusade.

No, I was an unemployed writer faced with the uncomfortable choice of either making rent or eating for the month. The first ten disques had been made for exactly zero dollars, which was about all I could afford. Spending a small fortune on upgrading to semi-professional-looking disques that I was then going to hand out for free was not in the cards.

Or was it? While I might not have Bruce Wayne’s and Tony Stark’s billions or engineering genius, I do have the edge on both of them in at least one way: I live around the corner from a pretty kick-ass Dollar Store…and you’d be amazed at what you can find in a pretty kick-ass Dollar Store.

To wit:

HP Music CD-R 40X/700 MB – 3/$1.00

Either CD-R’s have really lost their cachet with the introduction of DVD-R’s in recent years, or these fell off the back of a truck somewhere, wink-wink. Either way, I scooped up two carousels of 50 (which in hindsight is an odd way to sell them, seeing as how 100 isn’t divisible by 3, but whatever) and didn’t look back. The only drawback to them was that, since they didn’t come with jewel cases or envelopes, I’d have to find a cheap way to package them myself. Fortunately for me, right across the aisle from them was these:

VINYL CD-R CLAMSHELL CASES – 10/$1.00

Admittedly kind of cheap-looking, but they snapped closed and stayed closed surprisingly well, held the CDs snug and still, and were translucent enough that you’d be able to see the disque’s face through them. Dressed up with some decent-looking labels on the front of the disque and the back of the case itself, they might just do OK. And speaking of labels…

SELECTUM BLANK CD/DVD ADHESIVE LABELS – 20 LABELS/$1.00

Again, cheap-looking at first blush—the labels are kinda thin, and are consequently a real bitch to work with—but the adhesive on them is surprisingly strong, holding strong even after being heated up by a spin in my computer’s CD drive. It took some trial and error with Photoshop and my inkjet to get them aligned right, but for five cents a label, it was worth the headache. And in the end, the labels came out looking pretty swanky.

Factoring in the cost of ink—thankfully, I had a few cartridges still on hand—I’d estimate my total outlay to be somewhere between 50 and 60 cents per disque. Not exactly the zero dollars it cost me to make the first ten…but given how much better they were going to look, I was pretty satisfied. And I guarantee you that Bruce Wayne spends at least double that on a freakin’ batarang…

Was it worth it, though? Well, take a look at how they turned out, and you be the judge:

Yeah, yeah, I know…the front of that disque looks awfully familiar. What can I say? It’s the perfect image! And imitation is the sincerest form of flattery, y’know…

Outfitted now with a much more polished, professional-looking disque, I set about mass-producing them, on an order tenfold of my initial salvo. But where to drop them that they’d have the greatest impact? The answer showed up in my Thunderbird Inbox just a few days ago…and suddenly I find myself faced with Op Drop’s biggest operation yet…

But more on this—you guessed it—tomorrow…same Lili time, same Lili channel.

Interlude: Mission Improbable

Previously, on Operation: Disque Drop...

Well, I think we discovered why yesterday’s special guest imaginary bold headline reader didn’t show: he was too busy elsewhere leaving an extra-special early birthday present for Alizée. So much for wondering if he’s a closeted Lili fan…

Anyway, in case you’re just joining us, here’s a quick rundown of what we’ve covered so far on Op Drop:

• Who Alizée is, who I am, why I’m a fan, and why you should be one, too
• Op Drop’s goals, and why history proves they’re achievable
• What Op Drop actually does to achieve ‘em, and where I got (read: stole) the idea from
• A brief overview of what’s on these disques I’m dropping (and my plea for various parties not to sue me for it)
• A more detailed look at the songs and videos on the disques, and why I felt they should make the cut
• The big reveal of the (rather unspectacular-looking) prototype Mark I Op Drop disques, which were thankfully in rather limited supply

Your mission, should you choose to accept it…

Despite how shoddily home-made the Mark I disques looked, it still took me the better part of an afternoon to burn all ten and get their packaging ready for dropping. Yeah, yeah, I know…they certainly didn’t look like much work went into them, but that personalized message was handwritten on the back of every single one! Believe it or not, I actually felt a flush of pride as I put the finishing touches on the last one…along with a flush of excitement. Like I said yesterday, I felt like Tony Stark completing his first crude suit of armor…and now that it was done, it was time to use it for that which it was built.

For him, that meant taking it out for a spin to put down the terrorist scum who’d kidnapped him and stolen his weapons. For me, it meant dropping me some disques, and converting me some Lili-heathens.

I stared at the pile of completed disques before me, wondering where and how I was going to do the deed, when suddenly the phone rang: a good friend, inviting me to dinner and drinks…at one of the many pubs near her apartment…right on the busiest subway line in the city…on a Friday night. And just like that, the die was cast. Operation: Disque Drop had its first mission.

Objective: To inconspicuously drop ten (10) disques in full public view along the [street name redacted to guarantee security of operative] subway line, to be discovered by unsuspecting Lili-heathens.

Assets: Aforementioned disques; nondescript laptop bag to aid in the carrying and distribution of said disques; fully-charged Sony PSP loaded with DVD rip of Alizée En Concert and the full complement of Alizée’s studio albums and remixes; transit pass.

Obstacles: Suspicious transit security agents; overachieving transit sanitation workers; drunken, rowdy, overly-curious (and, in one memorable case, motion-sick) teenagers and/or college students; “helpful” senior citizens who insist on letting you know that you “dropped something”, then chasing after you with it when you try to ignore them; lack of co-ordination caused by likely intoxication for return trip home.

Notes: Drunken teenagers/college students potentially useful as diversion against transit security/senior citizens. Inadvertently dropping disques in path of overzealous transit sanitation workers may result in irrecoverable loss of assets. Interchange between [redacted] line and [redacted] line is most highly-trafficked stop, and thus best target of opportunity. Wear comfortable shoes you don’t mind getting puke on. Several people will look at you funny.

Suggested Playlist: JBG, Mon Maquis, C’est Trop Tard, Gourmandises (live versions); J’en Ai Marre (Soft Skin Club Mix); J’ai Pas Vignt Ans! (Benny Benassi remix); A Contre-Courant (Steve Helpstrip Club Mix); Fifty Sixty (Lefty Remix); Mademoiselle Juliette, Lilly Town, Decollage (studio album versions).

Missed it by that much...!

I didn’t manage to successfully drop all ten disques that first night. As you can probably guess from the above, nervous and inexperienced in the realm of disque dropping, I suffered a few setbacks in my first fumbling attempts. I only managed one successful drop en route to the pub—a disque that I surreptitiously slid between my butt and my seat on the subway (the better to avoid the gazes of drunk kids and curious seniors) and sat on until the last possible moment, before jumping up and leaving it behind as I burst through the closing subway doors at my stop, almost getting caught between them in the process.

Alizée Batman, I was not. Not even close. Even Adam West would have been stealthier than I.

The way back in the early hours of the next morning was easier. Surrounded more by obliviously drunk kids than curious seniors (and bolstered with liquid courage, myself), I managed to double my career total of dropped disques on the return trip. That’s right: two whole successful drops—one on the train again (a little more casually, this time), and another on a bench at the crowded interchange platform. It would have been three, if it hadn’t been for that overzealous sanitation worker who picked up the last disque I dropped at my destination. (Although, who knows? Maybe he kept it, and he’s an Alizée fan now…)

Three successful drops, with the only casualties being one disque MIA, my poor ruined shoes, and my dignity. (See above, re: almost caught in subway doors.) I hadn’t achieved even fifty percent of my target for the night, but it didn’t matter; in the rush of inebriated pride I felt as I walked home from the station, I was more than happy to call the night a success.

My campaign had begin. A little shakily, true…but even Iron Man’s first foray into the fight against terrorism hadn’t gone entirely according to plan. Even if those first drops didn’t amount to anything—and to date, they still haven’t—at least I took action, and started building momentum. Every journey begins with a single step, even if it’s in vomit-covered shoes.

Over the next week and a half, with six disques left and my intial self-consciousness gradually becoming a thing of the past, I embarked on two more operations. The first saw me surreptitiously drop four disques downtown in the most highly-trafficked mall in the city’s core. (Once again, a “helpful” senior tried to chase after me with one, but when I told her with a wink that I’d meant to leave it behind, she smiled and seemed to understand.) And my third operation was an even greater success, as I managed to drop two disques right in plain sight, on either end of a major tourist attraction, completely unbeknownst to my unsuspecting civilian companions…and actually got to witness one of them being picked up, by a guy who seemed genuinely interested! (Never heard from him either way, but that’s neither here nor there…)

The Mark I’s had all been distributed (more or less). My mission was well underway. Feeling pretty good about myself, I headed back home and logged on to the forums at Alizée America (where those first disques had directed their recipients to learn more about Lili), certain in the knowledge that at least one of the ten had succeeded in winning over a brand-new Alizée convert.

Uh-huh. Didn't happen. Instead, I was treated to an image which took the wind right out of my sails, and almost literally made my heart sink to the soles of my feet.

(Wow, now how's that for a cliffhanger ending, huh kids? See you tomorrow...same Lili time, same Lili channel!)

Batman Begins?

Previously, on Battlestar Galac—damn, I mean on Operation: Disque Drop…

Whoops, sorry. The voice I’m hearing read the bold headlines in my head today belongs to Grace Park, who plays Boomer on Battlestar Galactica. While it’s practically gospel in geek circles that Six, the sexy Cylon, is the hottest woman on this or any other planet, it’s Boomer who really gets my motor running. Rowr.

Anyway, to business: in our first post here on Op Drop, we established who Alizée is, and kinda/sorta established who I am. In the post that followed, we established the goal of Operation: Disque Drop—to spread awareness of Alizee in North America, and grow her fanbase to the point where it’d be viable for her to release an album or do a tour here—and reviewed some history which I believe proves this goal to be achievable. At the end of both posts, I dangled the question of what Operation: Disque Drop actually is and what it does in front of you like a proverbial carrot, and then rather rudely didn’t answer it.

OK...so what is Operation: Disque Drop, then?!

I’m glad you asked that question, Grace. Like I said in my last post, Operation: Disque Drop is a one-man (so far) grassroots fan effort designed to spread awareness of Alizée in North America.

One of the problems with being an Alizée fan in North America (aside from the obvious language barrier) is that, while our numbers are growing all the time, we’re still relatively few and far between. Online, we’ve managed to band together into a couple of fairly active communities—namely Alizée America and Lillytown USA—but when it comes to acting locally to spread the signal, a fair majority of us are own our own.

So what can one man do? Plenty, as Ben of Operation LTNY is concerned! Almost immediately after learning of Alizée’s apparent desire to “make the French language known in the United States”, he started putting copies of this poster (which he prints himself) up around New York City.


Not satisfied with just that, he began recruiting like-minded Lilimaniacs via Facebook, and set about printing up business cards (which he’s also started leaving behind on subways) and pressing sampler CDs. And this Saturday, August 16, the members of LTNY will be having their very first meet-and-greet in front of the Virgin Megastore in Times Square, to hand out all of the above to passerby on the streets of New York.


Not bad for one guy, huh? Ben’s efforts really impressed me, if only for the chutzpah and sheer determination behind them. There’s been a lot of talk in the fan forums about organizing an underground effort to gain Alizée some much-needed exposure in the States, but so far, most of it’s amounted to little more than posting cute graphics on her MySpace page that beg her to come to the States. Ben, on the other hand, is actually out there doing something to drive awareness and grow her fanbase, so that it might someday actually make sense for Lili to come to the States.

It was inspiring. I wanted to help…especially since, as I said in my first post, I’m currently between jobs and have all kinds of time on my hands. I just had to figure out how. And this is where the whim to start up Operation: Disque Drop came from…

OK...so what is Operation: Disque Drop, then?!

Patience, Grace! We’re getting there, we’re getting there…

One of the other problems with being an Alizée fan in North America is that finding her albums here can be a real pain inna butt. I was incredibly lucky to find a copy of Psychédélices at a little French bookstore downtown a couple of weeks after it came out—they had only one copy, and they haven’t restocked it since. The only other time I’ve seen one of her albums was when I randomly came across a lone copy of Mes Courants Electriques… in the tiny World Music section of one of the major chain stores a few months later. I snapped it up immediately, even though I couldn’t afford the outrageous ‘import’ markup, and had already bought the album on iTunes. You see an Alizée album in the wild? You grab that sucker, no questions asked! Again, it hasn’t been restocked since.

(Pretty sad, huh? Two whole discs, spotted several months apart, in the whole city. And this is in a large city that’s considered to be one of the most multicultural in the world, in a country where French is one of the official languages. I can’t imagine what it would be like to be an Alizée fan in Branson, Missouri or Des Moines, Iowa. You’d probably be SOL.)

Undaunted, and still lacking physical copies of both Gourmandises and En Concert, I turned to the interwebs, hoping to find maybe another hole-in-the-wall French bookstore, and plugged ‘alizée french music CD [insert city name here]’ into Google. And that’s how I stumbled across this:

Operation Disc Drop - How it Works
There's nothing more satisfying than sharing the joy of music. Disc Drop is your chance to turn a total stranger on to the tunes that changed your life. Who knows? Maybe you'll change some-one else's life while you're at it.

STEP 1: Make a mixed CD of your favourite tunes. Somewhere on the disc write: "DISC DROP - cbc.ca/thehour" Be sure to include a track-listing so people can track down more music by the artists on your disc.

STEP 2: Drop off your disc in a random public place.

STEP 3: Go to the "I Dropped a Disc - What Now", click on the comments, and write down where you dropped off your disc and the track-listing. Check back later to find out who picked it up, and where it's heading next.

A lightbulb went on over my head. This was a genius idea. It wasn’t a particularly new idea—as far back as the 70’s, kids were ‘dropping’ mix tapes in bus shelters and phone booths in an effort to spread the word about the underground punk scene—but it was still genius. This was something I could do, something I could manage on my own, that still had the potential of making a difference.

In short, this was an idea I could steal!

I would become an Alizée ninja…nay, an Alizée Batman…striking stealthily from the shadows to wage a one-man crusade against an indifferent city…by getting her music into the hands of one stranger at a time.


OK...so what is Operation: Disque Drop, then?!

Geez, Grace…weren’t you paying attention? OK, let me break it down for you…

Operation: Disque Drop is a one-man (so far) grassroots fan effort designed to spread awareness of Alizée in North America, by dropping mixed CDs of her music in random public places for strangers to find—and, hopefully, enjoy—along with information about how the recipient can learn more about her and get involved in the North American fan community.

Not bad, huh? Of course, there was still the small matter of choosing a track list, actually burning the CDs, deciding how to package the thing, and figure out how to do all this with next-to-zero dollars (because, Alizée Batman or no, independent billionaire-about-town Bruce Wayne, I am not)…

But I think all that can wait for the next installment. Tune in tomorrow, Op Drop fans! Same Lili-time, same Lili-channel!